Nowadays, the pace of competition development is much faster than the market development. This situation is influenced by progressive globalisation, technological development and widespread access to the Internet. In such conditions, achieving a competitive advantage becomes the basis for building a long-term strategy for each company. This, in turn, can...
Read moreAnalysts from IDC, a leading research centre from the USA, argue that we are entering the era of the digital economy. As it turns out, they are not alone in their views. Economists also share their opinion. So how can data be used to ensure companies' stable growth? From data...
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